La Scala Theatre, «La Bohème»
July 3rd 2017 - Milano, La Scala theater
On Monday, July 3rd the Bracco Group celebrated its 90th anniversary with an exclusive evening at the La Scala theater. More than 1,800 employees gathered in the renowned Milanese theater to view Giacomo Puccini’s La Bohème, conducted by Evelino Pidò with direction and set design by Franco Zeffirelli.
“Speaking here is truly moving, even for a music enthusiast like myself who feels at home in this theater because I would come here as a child with my parents and sister,” said an emotional Diana Bracco, President and CEO of the Group. “I am very proud of the work carried out by four generations of my family which, over the course of ninety years, has ably created a globally successful company and has provided employment opportunities to thousands and thousands of people. Addressing the audience was also the Superintendent of La Scala, Alexander Pereira, who thanked Diana Bracco “for all that she does for the company, for society and for the La Scala theater.”